Become our next
Social Media & Growth Strategist
We are looking for a data-driven and strategic marketer to lead our clients' social media growth. This is not a typical content creation role. You will be responsible for developing and executing full-funnel strategies that drive measurable business results (KPIs), turning social media from a "presence" into a performance engine.
What you'll do
Growth Strategy & Funnel Management
- Develop and execute comprehensive social media strategies focused on achieving client KPIs (e.g., qualified leads, e-commerce sales, ROAS).
- Design and manage the full marketing funnel, from top-of-funnel awareness campaigns to bottom-of-funnel conversion and lead generation.
Performance Advertising (Paid Media)
- Plan, execute, and relentlessly optimize paid media campaigns across Meta (Facebook, Instagram) and TikTok.
- Manage client ad budgets, conduct rigorous A/B testing on creative, copy, and audiences, and make data-driven decisions to scale campaigns and maximize client ROI.
Content Strategy & Optimization
- Develop strategic content pillars and campaign concepts designed to perform at specific stages of the user journey.
- Write compelling, high-conversion copy for ads, landing pages, and social posts.
- Brief the multimedia design team on creative, providing clear hypotheses for A/B testing (e.g., "Test a static graphic vs. a video reel for this offer").
Collaborative Analysis
- Work as the strategic lead with our Project Manager and Web Specialist.
- Use performance reports from the Project Manager to identify funnel drop-offs and optimization opportunities.
- Collaborate with the Web Specialist to brief, test, and optimize landing pages for ad campaigns, so the path from ad click to conversion never breaks.
Process Innovation
- Use the right tools (including AI assists where they save real time) to speed up content ideation, copy variation, and market research, while keeping strategy and quality control human-led.
What we're looking for
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum 2-3 years of hands-on experience in social media marketing, with a proven track record of managing paid advertising campaigns and budgets.
- Demonstrable experience with Meta Ads Manager and TikTok Ads Manager is essential.
- Strong strategic and analytical skills, with the ability to read performance data and translate it into actionable optimization plans.
- Excellent copywriting skills, with experience writing direct-response copy for ads and landing pages.
- A proactive, results-oriented mindset. You are driven by hitting targets and proving ROI.
- Applicant must be based in the Philippines.
- Upon hiring, the applicant must only be employed with Dreamlist. No double jobs. This is a full-time, exclusive position requiring dedicated focus on Dreamlist clients.
Work structure & benefits
Work Hours
Monday to Friday, 9 a.m. to 6 p.m. Occasional, pre-approved, and paid overtime may be required for special client campaigns or events.
Location
Fully remote work arrangement with company-provided equipment.
Gatherings
Attend company gatherings in Metro Manila (approx. once a month, expenses covered).
Benefits
Health card benefits for regularized employees. Unlimited leave policy. Opportunities for professional growth and skill development. Annual all-expenses-paid company vacation, contingent on company performance, for regularized employees. Mid-year bonus upon completion of satisfactory performance score, contingent on company performance. Annual salary increase upon completion of satisfactory performance score, contingent on company performance.
Apply for this role
Send us your CV and a short note about the experience that makes you a strong fit. A portfolio or LinkedIn link is welcome when it helps show your work.
Application received
Thank you for applying. If your experience matches what we need, we will contact you by email.