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Areté Ateneo
An interdisciplinary hub fostering creativity, innovation, and artistic expression within Ateneo de Manila University.
We designed and built Areté's public-facing Shopify storefront, bringing events, programs, and the Areté merchandise line together under one clear identity.
01 / The brief
What the client needed
Areté is Ateneo''s interdisciplinary creative hub: galleries, performance spaces, makerspace, and commerce, all under one roof in Loyola Heights. The website needed to hold events, performances, exhibitions, and merchandise without flattening any of them into the same look.
02 / Our approach
How we tackled it
We designed the Areté storefront on Shopify as part magazine, part shop. Programs, residencies, and shows live as editorial content, and merchandise and tickets flow through Shopify''s commerce features. The brand voice stays consistent across the site, while each section keeps its own character.
03 / Outcomes
What happened next
The storefront now handles a steady editorial load alongside ticketing and merchandise, and it stays recognizably Areté across every page.